Rewrite the future with a gift in your will


Gifts in Wills, whether large or small, make-up a massive 20% of the funding needed to ensure our research into cancer prevention and survival can continue.


They also enable us to ensure we are breaking new ground and that we continue to lead the way with the most authoritative research at our fingertips.


To help fund our work, we promote Gifts in Wills in many ways, including at times, advertising in publications. We are always mindful as to what areas of our work people are most interested in, whether it be our current research, our work with health professionals, or our education programmes for those living with cancer.


We are currently considering four different advertisements and want to ensure that they are as effective as possible. We have shown these below, and would welcome your preference and any additional feedback. The advertisements individually show different areas of our work and how supporting us through Gifts in Wills makes a difference.


We’d be delighted to receive your feedback.


How to include a gift in your will

If you’re considering including a gift to World Cancer Research Fund we’d like to say a huge ‘thank you’

Find out how

Write your will for free

There are lots of different ways we can help you write your will for free

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Executor information

If you are a solicitor or personal executor the following information will help you with this process

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