How can companies get involved?

There are many ways companies can work in partnership with WCRF UK, the nation's principal registered charity dedicated to the prevention of cancer through the promotion of healthy diets and lifestyles and is committed to funding innovative scientific research to enable us to reduce our risk of the disease.

If your company is interested in supporting WCRF UK, please call the Corporate Partnerships Team on 020 7343 4200 or email corporate@wcrf.org for a Corporate Information Pack.

Working together in partnership

WCRF UK has a wealth of experience working in mutually beneficial partnerships with companies. There are many ways in which your company can support WCRF UK whilst meeting your own corporate social responsibility objectives, as well as looking after your workforce.

A charity partnership can help to strengthen internal communications, including staff morale and motivation - aiding staff development and improving communication. At the same time it creates numerous PR opportunities for you and us with regional, national and trade media.

• Charity of the Year
• Cause-Related Marketing
• Sponsorship
• Staff Fundraising
• Donate a Gift in Kind
• Payroll Giving
• Recycling
• Make a company donation
• Current WCRF UK Corporate Partners

Charity of the Year

Adopting WCRF UK as your staff Charity of the Year can realise numerous benefits for your company. We will work closely with you to make sure the partnership is a success. With your own account manager supporting you throughout, we can also offer you nutritional advice to educate your colleagues about cancer prevention a wide range of fundraising merchandise, communication support and increased corporate profile.

Call WCRF UK’s Corporate Partnerships Team on 020 7343 4200 or email corporate@wcrf.org for further information and support.

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Cause-Related Marketing

Cause-Related Marketing (CRM), linking a corporate brand or product to a charitable cause such as WCRF UK, is an increasingly important marketing strategy. A recent study by Business in the Community found that over three quarters of all consumers who have taken part in a CRM programme will continue to feel positive about the company and brand in the future.

Whether you want to increase sales or build customer loyalty, linking your brand or product to WCRF UK can help you to achieve your marketing goals. Through a thorough understanding of your business objectives, we can work together to ensure that any venture is innovative, exciting and produces mutually beneficial results.

Call WCRF UK’s Corporate Partnerships Team on 020 7343 4200 or email corporate@wcrf.org for further information and support.

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Sponsorship

Sponsorship of WCRF UK's events or publications enables more funds to be spent on cancer research and education, whilst providing extensive branding and PR opportunities for your company.

Events include 'Fruity Friday' and our unique ‘Beat the Banana’ race, along with an extensive sporting programme. Briefs on all our sponsorship opportunities can be provided upon request

Call WCRF UK’s Corporate Partnerships Team on 020 7343 4200 or email corporate@wcrf.org for further information and support.

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Employee fundraising

Whether you would like to improve internal communication, motivate your staff, promote creativity or just have a lot of fun for a worthwhile cause, WCRF UK is the ideal charity to work with. A dedicated WCRF UK account manager will work with your company, on an individual, branch (local or UK-wide level), to make sure your event is a huge success.

For example, take part in WCRF UK’s annual Fruity Friday campaign. If you would like to hold you own event why not try one of these suggestions - Company dress down day, fruity breakfasts, quiz night, strawberry tea, raffle, job swap day, donations in lieu of sending Christmas cards, 'Bring and Buy' sales and theme days.

Call WCRF UK’s Corporate Partnerships Team on 020 7343 4200 or email corporate@wcrf.org for further information and support.

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Donate a gift in kind

WCRF UK relies on companies to donate prizes for a wide range of fundraising events, including our Fruity Friday fundraising campaign, as well as to provide refreshments for our sporting events and activities.

Product donations help to keep our costs down and ensure that even more funds are raised, whilst at the same time providing branding opportunities for the companies involved.

Call the Corporate department on 020 7343 4200 or email corporate@wcrf.org for further Call WCRF UK’s Corporate Partnerships Team on 020 7343 4200 or email corporate@wcrf.org for further information and support.

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Payroll Giving

Regular donations can be made from your weekly or monthly salary and are deducted from your pay before tax is calculated. This means that - at the basic rate of tax - every £1 you give costs you only 78p. The taxman contributes the remaining 22p. Our donation table illustrates how much your donation does actually cost you.

The Government is encouraging as many people as possible to benefit from taking part in Payroll Giving through the Payroll Giving SME Grant. Until December 2006, if your employer hires 500 or less staff and introduces a new payroll giving scheme, the Government will match the first £10 of your monthly donations for the first six months and your employer could receive a Grant of up to £500.

If you would like to donate through your payroll, please download the payroll giving form. You will need Adobe Acrobat to open this form, which you can download for free at the link below. Once downloaded, please complete the form and send it to us at:

World Cancer Research Fund (WCRF UK)
FREEPOST 28 (SW7037)
LONDON
W1E 1EU

Alternatively, for further information on how your employer can get involved please contact our Payroll Giving Manager on 020 7343 4200 or email payrollgiving@wcrf.org

Find out more about other ways of tax efficient giving

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Pledged Amount	Actual Cost to You
	Basic Rate Tax (22%)	Higher Rate Tax (40%)
£4.00 monthly	£3.12	£2.40
£5.00 monthly	£3.90	£3.00
£7.50 monthly	£5.85	£4.50
£10.00 monthly	£7.80	£6.00
£20.00 monthly	£15.60	£12.00
£25.00 monthly	£19.50	£15.00
£50.00 monthly	£39.00	£30.00

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