Cancer Prevention Charity: World Cancer Research Fund WCRF
Stopping cancer before it starts

WCRF UK survey results

The following graphs and charts show the results of various surveys World Cancer Research Fund (WCRF UK) has carried out to help measure cancer risk awareness levels.

It’s important for us to be aware of the impact our messages have on our supporters and the public. Monitoring awareness levels gives us information to help further develop our programmes to encourage positive behaviour change, which can offer real hope in a future free from cancer.

Public awareness of cancer risk factors

This graph shows how public awareness of cancer risk factors has increased from 2007 to 2009

This graph shows how public awareness of cancer risk factors has increased from 2007 to 2009

Text description of this graph is available on a separate page.

* first started measuring processed meat in Mar 2008
Source: YouGov data – surveys commissioned by WCRF UK

WCRF UK supporters’ awareness of cancer risk factors

This graph shows how WCRF UK’s supporters are highly aware of cancer risk factors. They were asked which, if any, of the following increases your risk of developing cancer?

This graph shows how WCRF UK's supporters are highly aware of cancer risk factors.

Text description of this graph is available on a separate page.

Source: WCRF UK’s newsletter survey

WCRF UK supporters’ lifestyle surveys

These pie charts show what WCRF UK’s supporters think of the following:

Do you think the government could invest more into cancer prevention research?

Do you think the government could invest more into cancer prevention research?

Have you changed your eating and physical activity habits as a result of WCRF UK's advice?

Have you changed your eating and physical activity habits as a result of WCRF UK's advice?

Do you find it hard to find healthy options in your local shops, cafes or restaurants?

Do you find it hard to find healthy options in your local shops, cafes or restaurants?

Source of above three: WCRF UK supporter survey (Feb 2010)

Do you think enough emphasis is put on preventing cancer?

Pie chart - Do WCRF UK supporters think enough emphasis is put on preventing cancer? Yes: 41% No: 59%

Would you consider reducing your intake of processed meats because they are linked to cancer?

Pie chart - Would WCRF UK supporters consider reducing their intake of processed meats because they are linked to cancer? Yes: 93% No: 7%

Do you think advice of healthy eating has a big impact on the food you eat?

Do WCRF UK supporters think healthy eating advice has a big impact on the food they eat? Yes: 91% No: 9%

Source of above three: WCRF UK supporter survey (Feb 2009)

Has WCRF UK changed your eating habits for the better?

Pie chart: Has WCRF UK changed its supporters eating habits for the better? Yes: 79% No: 21%

Would you tell your children/grandchildren if they were overweight?

Would WCRF UK supporters tell their children/grandchildren if they were overweight? Yes: 95% No: 5%

Do you think parents are partly to blame for their children being overweight?

Do WCRF UK supporters think parents are partly to blame for their children being overweight? Yes: 97% No: 3%

Source of above three: WCRF UK supporter survey (Feb 2007)

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